Inventivity – Branding – Scrub Up Your Life

Inventivity, Projects

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“I want to make people happy without making anybody sad” 

“I want to be the good guy”

Here are some slides from Tom’s presentation. Tom wants to create a feel good brand, a brand thats good for the environment, good for your body and good for your soul. He wants to make everybody happy.

Tom has a degree in chemistry which gives him a knowledge behind ingredients and what is safe (or not) for the body.

Tom explained the process behind producing the pots of scrub, which he does all by himself at home. Tom collects the used coffee grounds from a cafe that he works at and then balances out all the ingredients he uses into individual pots. Tom adds different essential oils to  give unique fragrances to each pot.

The ingredients listed on the side of the pot are:

Recycled Coffee Grounds, Cacao, Moringa, Coconut Oil, Sweet Almond Oil, Apricot Kernel Oil, Avocado Oil.

Essential Oils: 

Grapefruit Peel, Bergamot, Mandarin, Geranium, Lemon Verbena, Sweet Orange Peel.

 

Just from reading that list, I see no added preservatives or any unnatural products. This reassures me that his brand is an honest brand and that he is passionate about his product.

 

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