I have been working on my brand application in the form of a cup and a bag, also I have been working on my infographic.
This development was a lot of trail and error, I had to get through a lot of layouts before I found one that I thought was successful.
I think in particular that the two above are not successful. The illustration doesn’t transfer onto the cup well. It looks odd. The body of text looks out of place and unconsidered.
After experimenting with layout, I found that the two below were the most successful because they were simple but still communicated the brand successfully.
I have also been working on my infographic. I want my infographic to simply communicate what my cafe does and why. I have chosen to use boxed information to mirror a macho wood work feel.