The Marian Goodman Gallery’s has invitations, envelopes, e-mail announcements and adverts for the Gallery’s extensive exhibition programme.
Which has me thinking how can we create a strong continuity through the exhibition? Not just thinking about display, but also considering, invitations, publications etc.
The images above use a minimal style, with diffused coloured text. I think this could be successful when constructing my own concept because I think an overload of information with bold text is just unappealing, it makes you not want to read the information that’s provided. A sleek design, with a succinct message, is not only going to make people read and interact, but it will also be aesthetically pleasing.